Walking to work in Phipps Plaza is quite a daily adventure... In a high-end mall its great to admire the signage used to reel in customers. Although we are in the middle of a"Recesssion" high-end malls are for the Recession-Proof shoppers.. Being a Merchandising major i feel that Visual Display and signage of a store is VITAL in to getting numbers and sales. People need something in the window to drive foot traffic into the store which is intended to create a purchase or purchases...
Check out the new display for Louis Vuitton in Saks
Sitting in the middle of the display was the new LV bag.....................
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